Hyderabad, Telangana, India
Education & E-learning
Full-Time
Tarento Group
Overview
Job Summary
We are seeking a highly analytical and technically skilled Media Mix Modeling (MMM) Specialist with 3–8 years of experience in developing end-to-end econometric models to solve complex business problems in the marketing and advertising domain. The ideal candidate will have a strong foundation in Bayesian statistics, advanced SQL and Python programming skills, and hands-on experience in data processing and model implementation.
Key Responsibilities
We are seeking a highly analytical and technically skilled Media Mix Modeling (MMM) Specialist with 3–8 years of experience in developing end-to-end econometric models to solve complex business problems in the marketing and advertising domain. The ideal candidate will have a strong foundation in Bayesian statistics, advanced SQL and Python programming skills, and hands-on experience in data processing and model implementation.
Key Responsibilities
- Design, develop, and implement end-to-end Media Mix Models to evaluate marketing effectiveness and optimize media investments.
- Apply advanced statistical methods, particularly Bayesian techniques, to build robust and interpretable models.
- Work with large datasets: extract, clean, transform, and analyze data using SQL and Python.
- Collaborate with cross-functional teams (marketing, data engineering, business stakeholders) to gather requirements and translate them into analytical solutions.
- Communicate complex modeling results and insights in a clear, actionable manner to both technical and non-technical audiences.
- Continuously improve modeling approaches and stay updated with industry trends and emerging methodologies in MMM and advanced analytics.
- 3–8 years of hands-on experience in Media Mix Modeling and marketing analytics.
- Strong knowledge of statistical techniques, with expertise in Bayesian modeling.
- Proficient in SQL for data querying and manipulation.
- Advanced programming skills in Python, with experience in relevant libraries (e.g., PyMC, NumPy, pandas, scikit-learn).
- Experience in managing end-to-end model development, from data preparation to model deployment and performance monitoring.
- Excellent problem-solving skills and attention to detail.
- Strong communication and stakeholder management abilities.
- Experience with cloud-based data platforms (e.g., BigQuery, AWS, Azure).
- Familiarity with marketing platforms and digital attribution tools.
- Master's degree in Statistics, Economics, Data Science, Computer Science, or a related field.
Similar Jobs
View All
1 Day ago
QA Engineer – Mobile Gaming
Information Technology
- Vishakhapatnam, Andhra Pradesh, India
About BeBettaBeBetta is a gamified reward platform designed for gamers and entertainers. We’re a mobile-first company growing quickly, with new features launching every week. Our mission is to transform how creators and users engage in the digital s...
1 Day ago
DeepTek.ai - DevOps Engineer - Ansible/Terraform
Information Technology
- Vishakhapatnam, Andhra Pradesh, India
Job Description : 1- 3 years of hands-on experience with AWS services (EC2, VPC, IAM, S3, CloudWatch, etc.)Required Skills Design and manage secure, scalable, and highly available AWS infrastructure. Deploy and manage containerized workloads using...
1 Day ago
Data Scientist
Information Technology
- Vishakhapatnam, Andhra Pradesh, India
About LoyalyticsLoyalytics is a fast-growing Analytics consulting and product organization based out of Bangalore.We work with large retail clients across the globe helping them monetize their data assets through our consulting assignments and produ...
1 Day ago
Scrum master/ Senior Consultant Specialist
Information Technology
- Vishakhapatnam, Andhra Pradesh, India
Job DescriptionSome careers shine brighter than others.If you’re looking for a career that will help you stand out, join HSBC, and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new...
1 Day ago
Python Developer - Django
Information Technology
- Vishakhapatnam, Andhra Pradesh, India
Job Title : Python Django Developer (3 Years Experience)Location : [Your Location / Remote / Hybrid]Job Type : [Full-time / Contract / Part-time]Experience : 3+ YearsAbout The RoleWe are looking for a skilled and motivated Python Django Develope...
1 Day ago
IT - SDWan Engineer
Information Technology
- Vishakhapatnam, Andhra Pradesh, India
Syensqo is all about chemistry. We’re not just referring to chemical reactions here, but also to the magic that occurs when the brightest minds get to work together. This is where our true strength lies. In you. In your future colleagues and in all ...
1 Day ago
Senior UI Developer - React.js/AngularJS
Information Technology
- Vishakhapatnam, Andhra Pradesh, India
Job Description : UX Developer.Location : Pune, India, Remote.Experience : 3-5 years.Job Type : the Role : We are seeking a talented UI/UX Developer with 35 years of experience to join our product engineering team.The ideal candidate will have a...
1 Day ago
Motorola Solutions - Frontend/UI Developer - AngularJS
Information Technology
- Vishakhapatnam, Andhra Pradesh, India
Department OverviewThe Cloud Platform Engineering team is responsible for : Design and implementation of the continuous integration/continuous delivery (CI/CD) pipeline into multiple public cloud regions Development and operation of common platfor...
Talk to us
Feel free to call, email, or hit us up on our social media accounts.
Email
info@antaltechjobs.in