GN - SONG - MT - Salesforce Marketing Cloud - Consultant

Job Title: Analyst – Salesforce Marketing Cloud

Skills, Experience & Education

Required Skills: Salesforce Marketing Cloud Marketing Strategy and Campaign Design Marketing Automation Platforms Business Requirement Gathering

Campaign Lifecycle Management Marketing Platform Assessment Data Analysis and Optimization CRM and Channel Integration Digital Campaign Management Measurement and Operations

Preferred Skills: (blank)

Roles & Responsibilities

Gather business requirements and define implementation strategy for marketing automation platforms

Support campaign strategy development and platform assessment

Conduct fit-gap analysis and map platform capabilities to business needs

Document client goals and identify opportunities for marketing efficiency

Monitor trends and analyze data to optimize campaigns

Develop interactive dashboards and apply insights for strategy refinement

Collaborate with cross-functional teams to deliver cohesive marketing programs

Manage digital campaigns and ensure alignment with client objectives

Additional Details

Opportunity to work on transformative projects with global clients

Exposure to Salesforce ecosystem and digital marketing technologies

Collaborative and inclusive work environment with career growth potential