Hyderabad, Telangana, India
Information Technology
Full-Time
dentsu
Overview
We are seeking a highly skilled and motivated Lead Technical Business Analyst to join our team. The role is critical to the development of a cutting-edge reporting platform designed to measure and optimize online marketing campaigns. The ideal candidate will bridge the gap between business stakeholders and the technical team, ensuring the delivery of robust, scalable, and actionable reporting solutions
Job Description:
Key Responsibilities:
Requirement Analysis and Review:
Bengaluru
Brand:
Merkle
Time Type:
Full time
Contract Type:
Permanent
Job Description:
Key Responsibilities:
Requirement Analysis and Review:
- Analyze and critically evaluate client-provided technical and functional requirements.
- Collaborate with stakeholders to identify gaps, ambiguities, and areas needing clarification.
- Document and communicate a clear understanding of requirements to internal teams, ensuring alignment with project objectives.
- Define and prioritize product features in collaboration with technical architects and cross-functional teams (data engineers, full stack developers, data science, QA, DevOps) based on requirements.
- Develop detailed user stories, use cases, workflows, and acceptance criteria to guide development teams.
- Partner with UX/UI designers to ensure reporting solutions are user-friendly, visually appealing, and meet stakeholder expectations.
- Serve as the primary interface between clients, vendors, and internal teams throughout the project lifecycle.
- Facilitate discussions to resolve questions, address conflicts, and ensure alignment on project goals.
- Provide regular and transparent updates on project status, risks, challenges, and achievements to all stakeholders.
- Guide cross-functional teams, including developers, analysts, and QA engineers, fostering collaboration and high performance.
- Drive accountability and ensure that deliverables meet quality standards, timelines, and budgets.
- Promote a culture of continuous improvement by encouraging feedback, innovation, and process optimization.
- Oversee development and implementation phases to ensure deliverables align with business and technical requirements.
- Participate in end-to-end testing, validation, and quality assurance processes.
- Support go-live activities, including end-user training, documentation, and troubleshooting to ensure a smooth transition.
- Bachelor’s degree in Computer Science, Information Technology, Business Administration, or a related field. A master’s degree (e.g., MBA in Systems or Technology) is preferred.
- Minimum 5 years’ experience managing technology-driven projects, with at least 3 years as a Technical Business Analyst or equivalent role.
- Deep understanding of Agile/Scrum methodologies and experience with Agile tools (e.g., Jira, Confluence).
- Proven expertise in cloud-based data platforms (e.g., GCP, AWS, Azure), data analytics, and proficiency in SQL.
- Strong understanding of online marketing campaigns, metrics, and KPIs is highly desirable.
- Exceptional problem-solving, critical-thinking, and decision-making skills.
- Excellent communication, presentation, and stakeholder management abilities, including the ability to simplify technical concepts for non-technical audiences.
Bengaluru
Brand:
Merkle
Time Type:
Full time
Contract Type:
Permanent
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