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1 Week ago

Data Analyst - Programmatic

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Pune, Maharashtra, India
Information Technology
Full-Time
Aarki

Overview

About Us

Aarki is an AI company that builds advertising solutions to drive mobile revenue growth. We use AI to find audiences in a privacy-first world using trillions of contextual bidding signals coupled with proprietary behavioral models. Our audience engagement platform includes a full-service agency team and a Unified Creative Strategy that delivers ad creative ideation and execution. We have worked with hundreds of advertisers over 14 years and see 5M mobile ad requests per second from over 10B devices, driving performance for publishers and brands. The company is headquartered in San Francisco, CA, with offices in the United States, EMEA, and APAC.

Role Overview

As a Supply Analyst at Aarki, Inc., you will play a critical role in driving data-driven decision-making processes and optimizing our supply optimization strategies. You will work closely with cross-functional teams to analyze large datasets, uncover actionable insights, and contribute to the continuous improvement of our advertising campaigns and contribute greatly to Aarki’s data lead supply strategy. Your expertise in data analysis and your ability to communicate findings effectively will be essential in shaping our success. This role requires in-office presence and will be based in our Bengaluru office.

Responsibilities

  • Be a Data Detective - Self starter that is okay with searching for answers with in large data sets
  • Run analysis on the traffic that powers Aarki’s core product by tracking fluctuations of key KPIs and performance metrics
  • Perform market opportunity analysis to identify areas of optimization and growth for supply side connections that contribute to Aarki’s business and product roadmap.
  • Collaborate with key members of the Business Development, Product, Data Science, and Engineering teams by providing data-driven insights and recommendations.
  • Develop reporting and process features to streamline decision making
  • Own external facing analytics that are shared with SSPs and Exchanges and drive provide data driven support Business Development tasks.

Skills & Experience

  • At least 2 years of hands-on analytics experience (required) in the programmatic media advertising/ad tech industry.
  • Graduate of Mathematics, Statistics, Engineering, Computer Science, or any other analytical field.
  • Strong communication skills to simplify complex data to stakeholders
  • Comfortable in a fast-paced startup environment.
  • Experience using BI tools (Tableau, Sisense, etc.).
  • Foundational knowledge and experience using SQL, Python, R, and related data query tools.
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